Daniela Casal Vargas is the President of the Association of Rock Musicians Valdivia, a professional journalist dedicated to research in science, heritage, and music, specializing in music journalism. She is also the Communications Director and manager of the Festival Lluviosa Valdivia, Communications Director of Festival Blues de Invierno Valdivia, Host and manager of the music broadcasting show “La Nota Musical” in Canal Valdivia TV, vocalist and voice-over. She is involved in communications and the design of communications plans for companies, cultural projects, bands, and artists. She stands out for launching strategies for musical products and diverse artistic projects. She is a member of the Music Workers Assembly of the Los Ríos Region and part of the board of directors of the Lluviosa Cultural Center. She writes for specialized music digital media such as IROCK, INDAJAUSMUSIC, Bandas Chilenas, Los Jaivas Magazine, and Rock and Wrestling.